measure manage

[Article] What Gets Measured, Gets Managed

Peter Drucker was famous for saying, “What gets measured, gets managed.” It’s been around a while but it sure hasn’t gathered any dust. You want improvement? You need to measure it. What never ceases to amaze us, when working with business people is how many still refute the importance of measuring progress towards the achievement of their goals. There are …

seven top

[Article] Seven Top Marketing Strategies

In my recent articles I’ve been harping on about the why and how to rock your marketing, and now for the cherry on top. I am going to outline for you the SEVEN most successful lead generation strategies in the marketplace today: Referrals – Referrals are a cost effective and powerful source of leads. They’re often warm leads as they come …

Why How

[Article] The Why And How To Rock Your Marketing

If you want to rock your marketing you need a cunning plan – A Marketing Plan. Here’s why: The best way to ensure your marketing is done in a timely manner, to plan and to budget is to have a written down marketing plan that spells out the goals, strategies, tactics, budget and accountabilities. When marketing strategies are planned and …

Personal Finances

[Article] Seven Tips For Personal Finances

I’ve recently written some articles and a case study on the importance of financial literacy in your business. But what about your personal life? It’s just as important to manage your money wisely in your private life, separate to your business. Here are seven tips for rock solid personal finances: Keep it simple: Pay down non-deductible debt first, have super in …

P&L

[Article] Financial Statements explained

I recently published an article on getting intimate with your financial statements. Following on from that I thought it would be beneficial to explain the benefit of understanding the two most common financial reports: the Profit and Loss Statement and the Balance Sheet tell the story of your current and future financial position in the business. What is a Profit …

[Article] Don’t Let Your Current Small Business Prevent You From Thinking Bigger

Each year publicly listed companies publish their interim and end of financial year results, declaring profits to shareholders who are constantly examining the market, expecting a return on investment in terms of dividends and capital growth on money invested. From the companies’ point of view they have a duty and responsibility to manage the shareholders’ money wisely and return the …

design (3)

[Article] Like Me To Give You More Time?

Have you ever wondered why you’ve done well in business up to this point but find working less than 50 hours a week is one of the biggest challenges you’ve ever faced? For some reason, a reduction in workload seems to elude most business owners and they can’t figure out why. There are only 24 hours in a day. That’s …